How much is your online business worth?

Flippa’s intelligent valuations engine is the industry's most accurate tool, taking into consideration thousands of sales and live buyer demand.

How does the valuation tool work?

Start with some key details

Flippa uses your inputs and compares data to 1000's of similar sites that have sold on Flippa. We look at business model, category, age and many other factors.

We also consider how many buyers are interested in sites like yours.

Read more about Flippa’s Intelligent Valuations Engine.
Read our How to Guide to learn more about the selling process.

Accurate & instant valuation

Flippa has more historical sales data than anyone else. If the information you provide is accurate, your Flippa valuation will be a good indicator of price.

No waiting around! You will receive your valuation instantly. You will also be able to save and share your valuation.

We start the process for you

Based on the information you have provided, we’ll give you a view of the platform and how it works. You can then choose to sell privately or publicly on the marketplace.

Platform fees start from USD$39.

View Fees & Upgrades.

Trust & Safety by Design

Flippa's marketplace integrity team plus sophisticated fraud prevention tools are in place to protect both buyer and seller.

For a comprehensive list of the measures we take refer to our Safety by Design guide.


For businesses worth over $10 Million.

Flippa’s VIP Program offers a dedicated team working with you to advise on your exit. This service includes preparation of marketing materials plus use of our recommendation engine, where we will pinpoint relevant buyers for your business. Our best in class platform and advisory is available to you at extremely low preferential pricing.

General FAQ’s

What can I sell?

You can sell digital assets and online businesses. This includes SaaS assets, apps, eCommerce, blogs, communities and plugins.

We have a global buyer base and this includes individuals and institutional investors like Private Equity and Family Offices. The Flippa buy-side ecosystem are looking for high performance assets and will assess financial and operational performance as well as more arbitrary measurements like audience size.

How much does it cost to sell with Flippa?

Flippa charges to access the platform services and also a success fee.

The Entry Level Package starts at $29 and success fees start from 3%.

You can also choose to upgrade and get access to enhanced reach and additional services to support you through the sales process.

For more information related to Flippa fees and services, refer Flippa Pricing.

How long does it take to sell?

We have seen online businesses sell within 48 hours, though it’s very price and category dependent. In general lower value deals close quickest (as you would expect), with most deals sub $50,000 closing within 50 days of going live.

Median closing time (for businesses sold in 2023):

  • Sub 50k deals – 15 days
  • 50k – 250k deals – 49 days (~1.5 months)
  • 250k plus – 73 days (~2.5 months)

The sale time includes matching you to relevant buyers, negotiation, due diligence, asset and funds transfer.

How should I price my asset / online business?

When you choose to partner with Flippa in the sale of your business we aim to optimize for the highest possible sale price. This includes benchmarking your asset(s) with those that are similar as well as understanding the universal buyer pool for your assets.

If you are looking for an indicative valuation, you can also get a valuation using Flippa's proprietary data driven valuation tool here.

What information do I need to verify?

The Flippa marketplace experience relies on there being trust between buyer and seller. Accuracy and integrity is paramount.

We ask that you can verify all information and Flippa reserves the right to remove any listing or cancel any sale where information and / or data cannot be verified.

Can I sell my business if it's not profitable?

Yes, you can sell your business on Flippa even if it is not currently profitable. Flippa caters to a wide range of businesses, including startups, apps, websites, and Ecommerce stores, regardless of their current profitability. The platform offers an opportunity to find buyers who are interested in potential rather than just current earnings. They might be looking for businesses they can turn around, enter a new market, or integrate with their existing operations.

It's important to be transparent about your business's financials and potential for future profitability to attract the right buyers.

Why should I sell my business with Flippa?

Selling your business with Flippa offers several advantages:

  • Global Network of Buyers: Showcase your business to a global audience of 600K motivated buyers. Flippa’s vast user base, spanning entrepreneurs, investors, and strategic buyers, ensures maximum exposure for your business, increasing the likelihood of finding the perfect buyer.

  • Expert Advisory and Selling Tools: Work with Flippa’s team of expert certified M&A advisors and use our robust selling tools to present your business in the best light. Highlight key financials, growth metrics, and unique selling points to attract qualified buyers and stand out in a competitive market.

  • World's Most Accurate Buyer Matching: Powered by AI based recommendations, we can find the right buyer for your business amongst 1 Million+ active acquirers worldwide.

  • Low Cost: Maximize sales affordably with our listing packages from $29 and low sell-side fees starting at 3%.

To sell your business quickly on Flippa, consider the following tips:

  • Prepare Your Business: Make sure your financials are in order, and any legal or operational issues are resolved. A well-prepared business is more attractive to buyers.

  • Valuate Competitively: Price your business competitively based on its financials and market conditions. If you are looking for an indicative valuation, you can also get a valuation using Flippa's proprietary data-driven valuation tool here.

  • Create a Compelling Listing: Include detailed information about your business, its financial performance, growth potential, and any unique selling points. High-quality images and clear, concise descriptions can make your listing stand out.

  • Be Responsive: Quickly respond to inquiries and be available for discussions with potential buyers. Being proactive and engaged can significantly speed up the sales process.

  • Consider a certified Flippa Broker: Work with certified advisors. From our 15 in-house M&A advisors to a global network of over 200 expert third party brokers we have you covered. For more information visit

Remember, while selling fast is desirable, ensuring you find the right buyer who values your business appropriately is also important for a successful transaction.

17,000 new buyers join monthly.
We provide them with more choice and absolute transparency.

Hello, need assistance?

We understand that buying or selling a digital business isn’t easy. If you have any questions or require assistance, feel free to contact us anytime.

© 2024 Pty Ltd. All rights reserved.

Terms of Service Privacy Policy

Sorry! The content failed to load, please close the modal and try again.