3-year-old Established Cryptocurrency Company With $136,000+ In Crypto Assets, Sold on Flippa for $70,000.
About the Business
Hashing Ad Space was founded by Luke Millard and his team, a membership platform for people to earn cryptocurrency at home for free.
Each day, thousands of members are paid crypto tokens to complete tasks like watching ads, filling out surveys, and playing games.
The platform is monetized by selling ad space with the company’s products, Ad-sense revenue, survey revenues, game revenues, and crypto liquidation.
The Appeal
With 284 watchers, 222 discussions, and 3,805 views, Hashing Ad Space garnered ample buzz on Flippa’s marketplace.
At the time of sale the site was generating 1.5M+ page views per month and making a monthly profit of $3.4K. Along with these metrics and a great Authority Score of 40, this Content site also had assets that can’t be as easily measured.
“The business essentially comes with assets worth more than the sale price,” says Millard. “That sounds crazy, but it presents a unique opportunity.”
At the time of sale, the company’s member database had 464,000 registered emails, 157,800 active email subscribers, 41,000 affiliates, and repeat ad customers.
For a buyer interested in the business with no technical expertise, the company had a developer contacter and three support staff in place to continue operations with the new business owner.
The Selling Journey
Although the business gained momentum, Millard quickly recognized that the team didn’t have the skillset to continue growing – it only made sense to sell.
With a launch of a dozen members and three years of hard work, the founders were able to grow the business to what it is today.
“Our tokenized business model allows the new owners to take ownership of the company token reserves they can then use to continue developing ideas, paying wages, and more,” says Luke Millard.
As is the case with many business owners looking to exit, the process is bittersweet, but rewarding.
“The next phase of big growth requires someone with the expertise to gain exposure and get this to the greater mainstream,” Millard says. “If you have the willingness to grow a business with some promotional expertise and financial resources to get this into the crypto mainstream and expand via our shortfalls in advertising campaigns and social media growth, then you can tap into markets we have not even tried to grow within yet.”
Ultimately, Milliard connected with a buyer based in the United States. Over the course of two months, the two discussed offers, and the buyer’s ability and desire to grow the business.
Once the two reached an agreement, an NDA contract was ultimately signed and Hashing Ad Space was sold on Flippa for $70,000.
Next Steps
Inspired by this story? Read up on others who have successfully bought and sold their businesses here.
If you’re ready to sell, check out our First Time Seller’s Guide.
Like this buyer and seller, you too can master proper buyer and seller communications etiquette. We’ll show you how to do that here.
